I'm Shiran.


Product Designer

Natural Intelligence | 2017 - Today

Natural Intelligence is a world leader in the fast growing comparison sites arena, with unique technologies that give us a competitive advantage in the marketplace.

End-to-end digital product design, with emphasis on innovative and groundbreaking UX on desktop and mobile interfaces. Researching, wireframing, designing and prototyping for different content spheres (medical, dating, finances, etc.). Designing, automatizing and constant improvement of the company’s internal campaign management system. Working closely (brainstorming, testing and matching, etc.) with both PMs, developers and content teams in order to hone current UX and maximize clicks.


Lead Creative Designer

Dynamic Yield | 2015-2017

Dynamic Yield helps retailers, marketers and publishers maximize revenue by personalizing customer interactions in real-time across any channel.

Designing the company's online and offline presence and branding on both external and internal use. Using local and virtual user testing sessions (based on personas, scenarios and use cases) in order to enhance functionality and usability for key audiences. Collaborating with product and engineering teams to craft high quality UX/UI, while working closely with MMs, PMs, writers, event coordinators, video producers and senior management.


Brand & Interaction Designer


International branding agency

Brand, website and campaign designing for international and public companies. Collaborating with programmers for constructing sites. Working with UI and UX specialists.


Freelance Designer | 2012 - Today

Designing for private customers and start-ups in both online (websites, landing pages and banners) and offline (posters, business cards and rollups) spheres


Sketch | Adobe Creative Suite | Principle | InVision | Axure




b.shiran@gmail.com​  |  Tel: 0526.449.446